For Red Bull, we’ve gone everywhere from the high-flying peaks of Chamonix to the cold waters of the San Francisco Bay to capture the excitement and energy that define the brand. Miles Above: The Red Bull Air Force brings that ethos to life through the elite skydivers of the Red Bull Air Force—athletes who push the limits of flight with wingsuits, BASE jumps, and precision freefall. Shot with cinematic attention to motion and atmosphere, the series blends breathtaking action with authentic human stories that honor curiosity, courage, and craft.
The work launched as a long-form video series on Red Bull’s official YouTube channels and Red Bull Digital platforms, with episodes designed to captivate and retain an audience passionate about adventure and extreme performance.
PERFORMANCE
Across multiple seasons, the series achieved strong engagement on YouTube and beyond, with combined views of over 10M—with average watch times that outpaced channel benchmarks for long-form branded series. Audience feedback and repeat viewing patterns underscored the series’ ability to convert casual viewers into engaged fans of Red Bull’s experiential storytelling.
